Our newest team member September 23 2016

Well... kind of. He does't really contribute that much, to be honest. Bit lazy if you ask me. And he makes one heck of a mess in the office! Doesn't even make us a cup of tea, and he leaves his smelly snacks lying around everywhere.

But how could we possibly complain...

Everybody - meet Eddie the Jorkie puppy!

Yes, that is actually the mat in our office. Sorry - WAS the mat in our office. But of course we'll forgive him this time. And the next. Even when he decides to drag in dried up lumps of mud and old sticks, and then chews them to bits all over the floor.

But hey, he's only a little puppy after all... coming up to the ripe old age of 5 months now, and I'm sure he'll start being very productive very soon. We expect funky new design ideas, social media wizardry, and order processing at the speed of light.

Or maybe we can just dress him up as Rudolph for Christmas. That will do too.



Who are the people behind the Vilda Fashion Jewellery brand? March 11 2016

So, did you ever wonder who's "behind the scenes" in a business like ours? Who are the people behind Vilda Fashion Jewellery?

Helena started the jewellery business HH Jewellery in 2010, selling jewellery and accessories on eBay and later on Amazon and Etsy, as well as a branded website. She worked in fashion and jewellery retail management for many years before going solo and is the owner, main designer, admin, internet contact and face of the business today. During the first few years, she developed a range of beaded hemp bracelets, fashion earrings and personalised letter bead bracelets, among others. Recently the products were split between more niched websites, that's when Vilda was created along with our niched Medical Alert Bracelet website

Miki started working for us back in 2014, when the business was growing quite rapidly and more hands were needed. At first she was just helping out with general tasks, but now she has progressed into a great designer and jewellery maker in her own right. She performs the daily tasks such as manufacturing, stock control and packing.

Last but not least we have Kiersten, who started as a Christmas temp in 2014 and then kind of just... never left. She steps in during holiday times and when we're a bit busy, helping out with the jewellery orders, packing and preparing in general.

Although it can be somewhat chaotic at times, we always have a laugh in our little farmhouse office!

You can reach us on 01271 860 935 weekdays between 9am and 3pm, or by emailing us at


Hey what happened to the old webshop? March 01 2016

If you have shopped from HH Jewellery before, you were probably quite surprised when you stopped by again... new design, new URL, new name, different products... what happened here?

Well, the truth is that it was time for a change. We wanted to create a more modern, contemporary and streamlined brand presence, and so Vilda was born. In our new fresh webshop, we will be offering a quirky mix of casual surfer style jewellery, minimalistic Japanese design, traditional natural stone and Sterling silver jewellery as well as affordable handmade fashion jewellery such as anklets, charm bead bracelets, hemp jewellery, earrings and stretch rings.

Our popular medical alert bracelets and keyrings have now got their own home in their very own webshop MediBracelets

We have chosen NOT to include our letter bead bracelet designs in the Vilda collection, but don't worry - they are available as usual in our shops on eBay, Amazon and Etsy under our business name HH Jewellery, so you won't have to go without!

What the name means? VILDA is Swedish, a version of the word "wild"... It represents Helena's Scandinavian background, but also the rugged and scenic coastline of beautiful North Devon, where we live and work.


New webshop launched! February 11 2016

It was about time. Our Medical Alert Bracelets have been selling steadily for years, and in order for them to get the attention they really deserve, we have given them their very own home at

They have disappeared off this website (and I tell you, we have got some VERY exciting updates and changes coming this way too!) but don't worry, all the styles and designs are still there and they are as cute and funky as usual...

We also want to mention that any charities working with special needs and medical condition are more than welcome to contact us for an informal chat on how we can help you with your fundraising!

New Year, new possibilities! January 05 2016

Hope you've all had a wonderful Christmas and New Year's holiday. After a few days off (well, the post office was closed so we had no choice but to take some time off!) we're now regrouping, writing down all those new ideas we have for designs, product lines, places to sell and things to improve.

The most exciting news this week is that we are collaborating with some interesting people - promising golfer Katie Stanley, and also blogger Stephanie Mead who will feature some vegan merchandise on her blog shortly. Keep your eyes peeled for these two up-and-coming young ladies!

If you're a blogger, a social media profile, an artist or maybe a charity and you're interested in our products, why not get in touch?



Black Friday offer - FREE earrings with every order! November 24 2015 1 Comment

It's that time of year again... Christmas is approaching, quickly! It's time to get all those little stocking fillers and thoughtful presents ordered, so that you can receieve them without stress and hassle.

For Black Friday the 28th of November we've got a fab offer for you! From now up until Christmas Eve, we will send you a FREE pair of earrings with every single order. That's right, no matter what you order from our webshop we'll give you a pair of earrings... handmade random dangly designs with nickelfree hooks. An extra stocking filler every time you order, how does that sound?

New business premises! October 20 2015

Finally we have lift-off! We moved last week to our new fabulous and tranquil office premises, right here in the heart of the North Devon countryside. The surroundings should do wonders for our creativity :-)

Still have some tweaking and organising to do, but hopefully we will be up and running 100% for when the Christmas orders start coming in. In the meantime we'll focus on tidying up the listings on eBay, Amazon, Etsy and of course our own new look website But there aren't enough hours in the day, especially when we get distracted by the beautiful view from the office windows...

New Design August 22 2015

I'm currently working on re-designing the webshop, and moving it to a different shopping cart provider which offers better functionality and more choice. Please excuse the mess in the meantime! Adding and editing hundreds of different item listing will take a bit of a time. We are also going to add a clean and crisp new look, along with a couple of new functions. It will all be revealed soon... :-)

Biddy 500 Update August 03 2015

We had loads of fun in Victoria Park yesterday! The event wasn't very well advertised and thus not as busy as it could have been, but we still enjoyed the interaction with customers, visitors and other vendors. The sun was shining, the smell of bacon was in the air and we had a good laugh. Can't ask for more!

Biddy 500 Wacky Races July 31 2015

On Sunday between 10am and 8pm we will be in the big craft tent in Victoria Park, Bideford, selling our beautiful summer jewellery including anklets, wish bracelets, pendant necklaces, personalised bead bracelets and colourful earrings. Come and see us!

Father's Day June 04 2015

Still looking for the perfect present for Dad?

We have many options available, our bestseller is the black hemp DADDY bracelet, adjustable to fit most male wrists. We will usually post the same or next working day, so you will receive your bracelet in plenty of time. And why not treat yourself to something nice while you're at it? Postage cost within the UK is still only £1.00, no matter how many items you buy :-)

Wholesale news March 24 2015

We are now offering an exciting new opportunity for small businesses, charities, teams and artists!

Wholesale beaded bracelets and keyrings/bag tags with your personalised message or name.
Minimum order quantity of 50 items. However, you can mix and match styles any way you want.

They are fabulous money making, easy-to-sell designs!  Sell them in your shop, reception, gift shop or salon. Promote your own business, band, team or charity cause. Use them as give-aways, or for fund raising at gigs, festivals and events… 

...and yes, we can personalise them for you any way you want :-) Or you can choose to buy a carefully selected mix of our most popular styles.




Long time, no see February 17 2015

Hello again and sorry about the lack of updates lately! We went crazy busy over Christmas, and have only recovered now :-)

Lots of new plans and things in the making this year. We have changed direction slightly, and are now focusing more on items like our popular medical alert bracelets and pretty charm bracelets in a variety of colours and designs.

Our lovely Miki has also recently designed some "one-of-a-kind" hemp bracelets that are absolutely gorgeous. Freshwater pearls, Tibetan silver, turquoises... Available on Amazon!

3 sleeps to go! December 22 2014

We would like to wish you all a very...

Remember that we are open for orders all the way through the Christmas and New Year's Holidays! Posting every weekday as usual. Feel free to drop us a line if you have any questions.

Thank you to all our marvellous customers from Helena and staff

Nearly there! December 18 2014

Only two more days of Christmas posting! Royal Mail recommends that Saturday is the last day for posting 1st Class mail if you want it before Christmas. So we'll keep going! Get your last minute stocking filler orders in now, and we'll get them in the post asap. Miki, Mandy, Kiersten and myself are standing by for your personalised requests...

Black Friday November 28 2014

Goodness, what a busy day! Black Friday has certainly affected the internet sales as well as the retail shops.We have so far today posted 145 orders, and many still to be done. Will work tomorrow to try and clear some of the backlog. My staff are amazing, and they work so hard right now!

Customers - you are amazing too. We love you :-)

Ouch. November 11 2014

I was hit from behind by another car while driving home yesterday evening. Very stiff and uncomfortable today so have decided to close the shops for a couple of days. My girls will be working from home, making backstock for next week.

I'll be available to answer any questions etc you might have, but sales are halted until I'm feeling a bit better. Hopefully everything will be up and running again very shortly!

The Weekend November 07 2014

The weather is awful and we're trying not to float away in the masses of rain coming down... But we can still get our work done in our cosy office! All orders have been processed and it's nearly home time. Have a great weekend everybody!

Busy! November 03 2014

Oh my goodness what a busy day we've had today! Record sales this weekend. So inspiring! And I'm so glad I have my wonderful staff to help me out when it gets frantic like today...


Medical Alerts November 01 2014 1 Comment

We often have customers get in touch to thank us for making pretty medical alert bracelets. That's why we're currently working on a new range of block colour seed bead bracelets! They will come in many different vibrant colours, to suit almost any outfit and occasion. And we can make you any size you require.

The ones we're making so far are:
Aspergers, Autistic, Aspies Rock, Diabetic, Epilepsy, Tourettes, ADHD, I Have OCD, No Penicillin, Warfarin, Asthma, Nut Allergy, Epipen and also a personalised mobile number option for keeping children safe in crowds. Are there any more you would like to see? We welcome your feedback!

New webshop October 25 2014

Today I have been tinkering with a new look for the webstore, after several years with the old design it was time for a crisp, modern look. But oh how long it takes, editing and redoing everything!

Hopefully it will all be up and running properly before the Christmas rush – at the moment it’s all a bit jumbled between the old design and the new one.
Anyway… welcome to the blog!